MIDAS AND KLARK TEKNIK APPOINT NEW CHINESE DISTRIBUTOR
Midas and Klark Teknik have appointed Rightway Audio as their exclusive Chinese distributor.
With headquarters on the Chinese mainland in Guangzhou as well as branches in Hong Kong, Beijing and Shanghai, the well-established company is in a strong position to increase the brands' market share in the region. Rightway has represented Klark Teknik's Square ONE range since its launch in 1996, selling more units into China than any other territory. The company also has the huge distinction of selling four XL8s into the Chinese market, as well as having purchased a demonstration model. Together with an extensive inventory of spares and a team of staff trained by Midas and Klark Teknik service manager Karl Brant, Rightway is poised to offer excellent before- and after-sales service, and is enthusiastic about adding the brands to its already-prestigious product portfolio.
"This is wonderful for us," says Rightway sales manager Alan Wong. "The Chinese market is well aware that Midas and KT are big names, and as the new sole distributor we are very proud to represent these brands in China. We are looking to expand Midas and Klark Teknik right across the board, through live sound, theatre and broadcast."
Adds Midas and Klark Teknik sales and marketing director David Cooper, "Rightway Audio Consultants have proved with their XL8 sales that they have the technical knowledge and connections to sell and support Midas digital products. As we move more and more into the digital realm our distributors require employees with technical knowledge, and Rightway have some of the best in the business. I'm very much looking forward to a long and prosperous relationship between our two companies in one of the most important world markets."
Contact: www.rightwayaudio.com
L to R: Rightway Audio MD Danny Lau; Midas and Klark Teknik's sales and marketing director David Cooper; Rightway Audio's sales manager Alan Wong
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Editors' information:
Klark Teknik was founded in 1974 and in the years immediately following, their innovative approach to design and development allowed them to introduce some truly groundbreaking designs. Klark Teknik was responsible for the world’s first digital delay and digital reverb units, however it was their concepts for equalisation devices that really changed the world of professional audio resulting in the DN370 and the famous DN360. Today Klark Teknik continues to bring innovation in design and dedication to engineering and sonic quality in both the analogue and digital realm of signal processing, with the Square ONE and Show Command ranges updating the brand.
Midas live performance mixing consoles have been used by the world's most demanding sound engineers, performers and rental companies for three decades. The company strives to raise the standards of sonic quality through its programme of continual research and development, implementing new control functionality and user-friendly desk operation to anticipate and accommodate the ever-evolving needs of audio professionals who specify Midas consoles for their major tours, festivals, international events, broadcast projects and prestigious fixed installations.